How Much Is My Twitter Account Worth?
Free Calculator & Estimator
Calculate your Twitter/X account value and sponsored post estimate instantly with our free calculator tool.
Enter any Twitter/X handle to calculate account worth.
By using this tool you agree to Postel's Terms. Results may vary.
Join 1,500+ creators supercharging their growth on X
Streamline your content creation and grow your business with valuable content
Join 1,500+ creators & companies
How is Account Worth Calculated?
Our free calculator tool estimates your Twitter/X account's value based on several key factors:
- Follower Count: Base CPM (Cost Per Mille) ranges from $2-$15 per 1,000 impressions, depending on your follower count
- Verification Status: Verified accounts receive a 2.5x multiplier, as their views and engagement count significantly more in creator program payouts
- Engagement Rate: High engagement (5%+) gets a 1.5x boost, good engagement (2-5%) gets 1.2x
- Average Views: Your recent post performance directly impacts the calculation
- Account Worth: Calculated as 12-18 months of potential monthly earnings (18 months for verified accounts)
- Sponsored Post Estimate: Based on your average views per post multiplied by your CPM rate
Note: This is an estimation based on public metrics. Actual values may vary based on niche, audience location, content quality, and negotiation skills.
How to Calculate Your Twitter Account Worth - Free Calculator Tool
Find out how much your Twitter/X account is worth in seconds with our free calculator. Simply enter your handle and get instant insights into your account value and sponsored post potential using our estimator tool.
Enter Your Handle
Paste your Twitter/X handle (e.g., @username) or profile URL into the input field. The tool will automatically fetch your profile data.
Analyze Your Account
Our free calculator tool analyzes your recent posts (3-4 tweets) to calculate average views, engagement, and follower metrics. Verified accounts receive higher valuations due to increased creator program eligibility.
Get Your Worth
Instantly see your account worth, sponsored post estimate, and detailed statistics from our estimator. The calculation factors in verification status, engagement rates, and follower quality.
How Much Is My Twitter Account Worth? Free Calculator & Estimator Tool
Your Twitter (X) account's worth depends on its influence, audience engagement, niche, and follower quality. Our free Twitter account worth calculator estimates your account value via metrics like impressions, likes, retweets, and follower count, translating into potential earnings from ads or sponsored posts. This free tool factors in verification status, which significantly impacts valuations because verified accounts' views and engagement (especially comments) count way more in the X Creator Program payout system.
Free Twitter Account Worth Calculator: Key Factors
Follower Count & Quality:
Real, engaged followers are far more valuable than bought ones, which hurt your worth. The number of followers directly impacts your reach and potential earnings. Our calculator tool analyzes follower quality alongside quantity.
Engagement Rate:
High likes, retweets, and comments signal influence, increasing value. For verified accounts, comments count 3x more than unverified accounts (1.5x), making engagement quality crucial for creator program eligibility. Our estimator factors this into the calculation.
Views/Impressions:
Higher daily reach and impressions directly translate to more ad revenue potential. Verified accounts' views are weighted more heavily in creator program calculations, making verification status critical for payout estimates. This free tool accounts for these differences.
Verification Status:
Being a verified user (X Premium) unlocks direct payouts and significantly increases account worth. Verified accounts receive 2.5x higher CPM rates, and their views and engagement count way more in creator program calculations. This is a critical factor that heavily influences payout potential, and our calculator tool reflects this premium.
Niche/Industry:
Niches like tech or finance often yield higher ad rates (CPM) than general topics. Your content focus directly impacts sponsorship opportunities. The calculator estimates value based on industry-standard rates.
Content Type:
Videos and images earn more than text-only posts due to higher multipliers. Content format affects engagement and monetization potential. Our estimator considers these factors in the valuation.
How Verified Accounts Impact Worth in Our Calculator
Verified accounts receive significantly higher valuations because the X Creator Program heavily weights verified accounts' views and engagement when calculating payouts. Comments from verified accounts count 3x more than unverified accounts (1.5x multiplier), directly impacting creator program eligibility and earnings potential. This makes verification status one of the most important factors in account valuation, as it directly influences how much you can earn from the platform's creator program and sponsored content. Our free Twitter account worth estimator tool accounts for these premium multipliers.
How to Use Our Free Twitter Account Worth Estimator
Use Our Free Calculator Tool: Our Twitter account worth calculator estimates your potential earnings per tweet or overall account value based on your public metrics. This free tool factors in verification status, which significantly impacts creator program payouts. Simply enter your Twitter/X handle to get instant results.
Calculate CPM: Our estimator calculates your Cost Per Mille (CPM) – what you earn per 1,000 impressions – factoring in your niche, audience, and verification status. Verified accounts typically have 2.5x higher CPM rates, which our calculator reflects automatically.
Project Earnings: Multiply your average monthly impressions by your CPM (divided by 1,000) to estimate potential ad revenue. Remember that verified accounts' views and engagement count more in actual creator program calculations, and our free tool accounts for these differences.
What Your Twitter Account Worth Means in Practice
Sponsorships:
Your worth dictates how much you can charge brands for sponsored tweets. Verified accounts can command higher rates due to increased engagement value and creator program eligibility. Use our calculator to estimate your sponsored post rates.
X Creator Program:
You earn from ads shown on your content if eligible. Verified accounts have significantly higher payout potential because their views and engagement (especially comments) are weighted more heavily in the program's calculation system. This makes verification status critical for maximizing creator program earnings. Our estimator tool helps you understand your potential earnings.
Account Sales:
If selling, the value reflects influence, not just followers, making genuine engagement crucial. Verified accounts are worth substantially more due to creator program eligibility and higher engagement multipliers. Our free calculator provides an estimate based on these factors.
About Postel: Grow Your Account Worth
Postel is an AI-powered content creation and social media scheduling app designed to help creators grow their Twitter/X accounts and increase their worth. Learn more about what Postel is and how it can help you increase your account's value. Postel helps you:
- Create High-Performing Content: Turn YouTube videos, TikTok clips, or articles into authentic, engaging posts that drive engagement and increase your account value. Use Postel's AI tweet writer to create optimized content that performs.
- Repurpose Content: Paste any URL and get 6 personalized posts backed by viral patterns and your brand knowledge, saving 90% of your content creation time.
- Voice Matching: Train AI on your X profile or any creator to maintain authentic voice and increase engagement rates.
- Viral Research: Analyze thousands of high-performing tweets to identify trends and create content that drives views and engagement. Explore Postel's viral tweet templates to discover proven content formats.
- Knowledge Base: Store your topics, context, and brand information to ensure consistent, on-brand content that builds your audience.
- Smart Scheduling: Schedule posts at optimal times and maintain consistent posting to grow your account and increase its worth. Use Postel's Twitter post scheduler to automate your posting schedule.
By using Postel to create engaging content, maintain consistent posting, and drive higher engagement rates, you can increase your account's worth over time. Higher engagement, especially from verified accounts, directly increases your creator program payout potential and sponsored post rates. Use our free Twitter account worth calculator to track your progress.
Frequently Asked Questions
Easily calculate and understand your Twitter account worth with our powerful free Twitter Account Worth Calculator and estimator tool. Our calculator lets you quickly estimate your account value and sponsored post potential based on real metrics. We recommend using Postel to grow your account and increase its worth.
Get started with Postel
Join 1,300+ creators who use Postel to turn their ideas into high-performing posts that grow their audience and increase their account worth.