Post format · Teaching posts
The receipts: real viral examples and how it's built
An itemised list speaks for itself and reads fast on a phone. 20 viral posts on X from 18 creators used this format between May and October 2026. Their median views were 72.2K, and their median reach 6.5 times the creator's follower count.
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Real examples
The 5 most viewed posts, one per creator.
Stephen Haney
@stephenhaney
856.6Kviews
Everything new in Paper in one quick video: • Tokens • Pen tool • Cursor chat, camera follow, more collab • Dashboard folders • Copy/paste from Figma What a month! We're already hard at work on the next batch.
21.2K followers · Jun 30, 2026 · Video
Nate Esparza
@Nate_Esparza
382.9Kviews
The Ads @engineering team at 𝕏 continues to deliver outstanding new products for advertisers! 🔥 In the last month we have launched: - X Ads App on Shopify - Simplified Pixel + Direct CAPI Integration - Improved Dynamic UTMs - New Conversion Tracking Dashboard - Boost &…
73K followers · Jul 9, 2026
Abraham John 🦄🦓
@Abmankendrick
371.4Kviews
UI/UX Designers, here are my go-to best interactive design resource sites on the internet you should bookmark: 60fps → Design Spells → SeeSaw → Web Interaction → Viewport UI → Motion Zajno → Mobbin → Inspora Design → Motionin Design → Recent Design → Post Design → CollectUI →
63.7K followers · Sep 27, 2026 · Photo
rody
@0x_rody
347.2Kviews
Jev has been exploding in popularity recently. If you already have access to the Jev API but aren’t sure how to start experimenting with it, just copy this checklist: 1. agent-desktop Desktop automation. Read the system's accessibility tree, judge which button, menu, or input…
4.1K followers · Sep 22, 2026
Cooper Mitchell - HomeGymGuy
@homegymcoop
215.7Kviews
Rogue Fitness decided to test its barbells against Nike Strength. The results weren't even close. - Nike Chrome 20kg — failed at 31,791 cycles (17 min) - Nike Orange Cerakote 20kg — failed at 57,528 cycles (32 min) - Rogue Ohio Bar Black Zinc — failed at 281,446 cycles (2h…
37K followers · May 6, 2026 · Video
How it's built
Answer this first: What's a list you could share: tools, examples or steps? For example: “The 6 tools our team of three runs the whole company on”. Then write one line or paragraph per bracket, in this order:
[A title line] [An itemised list: tools, steps or examples, one per line] [One line on what it means]
The median viral post in this format was 620 characters long, and 40% had a photo or video. Use it to grow your audience and build in public.
Formats like it
- The numbersA real figure stops the scroll, and the decisions behind it are what readers save.
- The mistake and the fixNaming the mistake the reader is making earns the right to give the fix.
- The playbookA promised outcome with steps in order is the post people bookmark.
- The explainerA term everyone uses and few can explain is a post people save.
All formats, as fill-in outlines: tweet templates and LinkedIn post templates. What's going viral right now: this week on X.
Questions
What is the receipts post format?
An itemised list speaks for itself and reads fast on a phone. It goes in this order: a title line; then an itemised list: tools, steps or examples, one per line; then one line on what it means.
Does it work on LinkedIn as well as X?
Yes. The examples on this page are X posts, and the same shape works on LinkedIn: Postel's own list of LinkedIn openings that beat their creator's usual engagement includes one in this format. On LinkedIn, put the first beat in the first two lines, before "see more".
Where do these examples come from?
From Postel's library of individual creators on X. Each day, posts from the last two weeks by creators with at least 1,000 followers that have reached 5 times their follower count in views are checked once: a model sorts each by format, and a stronger model approves it as a clear example. 20 posts from May to October 2026 were tagged with this format; the page shows the most viewed one from each of up to five creators.
How do I write a post in this format in my own voice?
Answer one question first: What's a list you could share: tools, examples or steps? Then fill the template on this page with your answer, one beat at a time. In Postel, pick this format under Viral posts › Formats and it writes the post for X, LinkedIn or both from your answer, in the way you write (one AI credit per network).
I'm one of the examples. Can I have my post removed?
Yes. Send the post's link through the contact form at postel.app/contact and it comes off this page within a few days.