The best Metricool alternative for people who post as themselves is Postel. Metricool is built around reports, leaves X off its free plan and charges $10 a month per X account on paid plans. Postel includes X on every plan, writes your posts in your own voice, finds what's going viral in your niche, and schedules everything to X, LinkedIn, Bluesky, Mastodon, Instagram, YouTube and TikTok from one calendar. Your first 7 days cost $1.
Joschua Sünneke·
We make Postel. Metricool facts come from metricool.com, its pricing page and its AI assistant page, checked on November 12, 2026.
#1 Metricool alternative
Postel
X on every plan with no add-on, and Postel writes your posts in your voice, finds what to post and schedules them from one calendar.
Writes in your voice. It learns from your own posts and notes, so drafts read like you wrote them, not like a template.
Finds what's going viral in your niche. It shows the posts doing best for real creators in your niche, then writes your take on one in your voice.
Writes next week for you. On Pro and up, Plan next week fills your free slots with drafts you schedule, edit or skip.
One calendar for X, LinkedIn, Bluesky, Mastodon, Instagram, YouTube and TikTok. Write once, get a version for each network, and schedule them all from the same place.
$1 for 7 days. Then from $29 a month. Cancel anytime.
8,000+ people have signed up · $1 for 7 days · Cancel anytime
Free plan without X or LinkedIn; Starter $25/mo ($20/mo yearly)
X (Twitter)
Every plan: posts, threads and X Communities
$10/mo add-on per X account; not on the free plan
Writes posts in your voice
Yes, from your own posts and knowledge base
AI assistant with tone shortcuts; 20 credits per brand a month on Starter
Finds what's going viral in your niche
Yes, viral post library on every plan
Tracks competitors you pick; viral posts in your niche not listed
Writes next week's posts for you
Pro and up
Not listed
MCP and Claude
Listed in Claude's directory; drafts in your voice
Metricool MCP, on every plan
"Not listed" means the vendor's site doesn't mention it, not that it's missing.
Full feature comparison
Postel vs Metricool, full feature comparison
Postel
Metricool
Built for
Founders, creators and small teams posting as themselves
Brands and agencies that run on reports
Turns videos and articles into posts
YouTube videos, reels and articles
Not listed
LinkedIn
Every plan, with PDF carousels and a first comment
Starter and up
Mastodon
Publish and schedule
Not listed
Approval workflows
Every plan
Advanced
Analytics
X, Bluesky and Mastodon; LinkedIn coming soon (submitted for review)
Its networks, competitors and ads; X analytics need the add-on
Free plan
No; $1 for 7 days on Starter and Pro
1 brand, 20 posts a month, no X or LinkedIn
Metricool facts from metricool.com, checked on November 12, 2026. Metricool's prices are before VAT.
What a Postel draft looks like
For You1 of 4Thread · 3 posts · Wed 8:47
From your article, Oct 21“We moved from weekly releases to shipping every day. Bugs reached customers less often, because each change was small enough to read in one sitting. The hard part was the review habit, not the tooling.”
DDev Patel@devships
we stopped doing weekly releases.now we ship every day.1/3
bugs reach customers less often.each change is small enough to read in one sitting.2/3
the hard part wasn't the tooling.it was the review habit.3/3
ScheduleSEditERewriteRSkipX
An example X thread in For You, Postel's queue of posts it wrote for you. It comes from an article the writer published, in their lowercase X voice, and says nothing the article doesn't.
Metricool tells you how last month went. Postel helps you write next week's posts, which is the part that takes the time.
X is included. Posts, full threads with media and X Communities, on every plan, with no add-on per account.
It writes like you. Postel learns how you write from your X timeline or a public LinkedIn profile, and your knowledge base (topics, product details, opinions) feeds every draft.
It finds what to post. Metricool tracks the competitors you add. Postel's viral post library shows what's working for real creators across your niche, and Postel writes your take on it in your voice.
It turns what you've made into posts. Paste a YouTube video, a reel or an article and get posts from it.
It fills your week. On Pro and up, Plan next week fills the free slots of the next 7, 14 or 28 days with X and LinkedIn posts built from your own material. The drafts wait in For You, where you schedule, edit or skip each one. Turn on automatic scheduling and they go straight into their slots instead.
It's one calendar. Write once and get a version for each of X, LinkedIn, Bluesky, Mastodon, Instagram, YouTube and TikTok, each edited and scheduled on its own. See the cross-posting tool.
It works from Claude. Add Postel from Claude's connector directory, or use https://www.postel.app/api/mcp in ChatGPT and Cursor. It drafts in your saved voice before it schedules.
Postel posts to X, LinkedIn, Bluesky, Mastodon, Instagram, YouTube and TikTok; on LinkedIn it posts to your personal LinkedIn profile. TikTok videos go out as Only me from a private account until TikTok finishes reviewing Postel.
Price: $1 for 7 days, then from $29 a month. Cancel anytime.
What Metricool costs
Plan
Billed monthly
Billed yearly
Brands
AI credits a month
Free
$0
$0
1
5 per brand
Starter
from $25/month
from $20/month
up to 5 at that price, 10 for more
20 per brand
Advanced
from $67/month
from $53/month
15 at that price, up to 50 for more
35 per brand
Custom
On request
On request
Custom
Custom
A brand is one business with one profile on each network. The free plan schedules up to 20 posts a month and leaves out X and LinkedIn. LinkedIn comes with Starter, and X is an add-on at $10 a month per connected account on any paid plan. Prices are in USD before VAT. Sources: Metricool pricing, checked on November 12, 2026; Metricool AI assistant, checked on November 12, 2026.
What one person on X and LinkedIn pays
Metricool Starter is $25 a month, plus $10 for the X add-on, so $35 a month before VAT, and you write the posts. Postel Starter is $29 a month ($19 billed yearly) for every network it supports, with X included and the writing done in your voice. Pro is $49 ($29 yearly) and writes next week's posts for you.
Postel pricing
Plan
Billed monthly
Billed yearly
Starter
$29/month
$19/month
Pro
$49/month
$29/month
Team
$99/month
$79/month
Agency
$199/month
$159/month
Every plan includes AI writing in your voice, scheduling to X, LinkedIn, Bluesky, Mastodon, Instagram, YouTube and TikTok, and the MCP server for Claude, ChatGPT and other AI assistants. Pro, Team and Agency add For You, a review queue of drafts written for you, and Plan next week, which writes your next 7 to 28 days of posts for you to approve. Pro and up also run on your own AI key. Pro has up to 3 seats, Team has up to 5 seats and Agency has unlimited seats. Agency runs up to 30 brands. Starter and Pro start with a 7-day trial for $1. See pricing.
Stay on Metricool only if
Reports are the job. Metricool has PDF and PowerPoint reports, ads analytics for Facebook, Google and TikTok Ads, and a Data Studio connector on Advanced.
You run several brands on a budget. Starter covers 5 brands for $25 a month. A Postel plan covers one brand.
You post to Facebook, Pinterest, Google Business Profile or Twitch. Metricool covers all four; Postel doesn't.
The budget is zero and you skip X and LinkedIn. Metricool's free plan schedules 20 posts a month.
Other Metricool alternatives
Buffer, only if you want a cheap queue for posts you've already written, X included ($6 per channel a month). See Postel vs Buffer.
Later, only if Instagram and TikTok are all you post to (from $25 a month; no X). See Postel vs Later.
Sprout Social, only if a brand team needs an inbox and deep reports ($79 per seat a month, billed yearly). See Postel vs Sprout Social.
Hootsuite, only if a brand team needs listening ($99 per user a month, billed yearly). See Postel vs Hootsuite.
Sources: Buffer pricing, checked on November 12, 2026; Later pricing, checked on November 12, 2026; Sprout Social pricing, checked on November 12, 2026; Hootsuite plans, checked on November 12, 2026.
How to switch from Metricool to Postel
Start the trial. Pick Starter or Pro on postel.app; the first 7 days cost $1. Metricool's free plan can keep your reports running.
Connect your accounts. Add X, LinkedIn, Bluesky, Mastodon, Instagram, YouTube and TikTok in Settings > Channels.
Teach Postel your voice. It reads your recent X posts or a public LinkedIn profile; add your topics and product details to the knowledge base.
Move your queue. Put your upcoming posts into Postel's CSV template and import them from Calendar > menu > Import CSV (up to 500 posts, with dates and media URLs).
Set your posting slots. Pick the days and times you post, so each new draft goes to the next free slot.
Write and schedule your posts in your own voice
Postel learns how you write, drafts posts for X, LinkedIn, Bluesky, Mastodon, Instagram, YouTube and TikTok from your notes and links, and posts them on schedule.
8,000+ people have signed up $1 for 7 days · Cancel anytime
Frequently asked questions
Updated Nov 12, 2026.
What is the best Metricool alternative?
For people who post as themselves, Postel. It includes X on every plan, writes your posts in your own voice, finds what's going viral in your niche, and schedules to X, LinkedIn, Bluesky, Mastodon, Instagram, YouTube and TikTok from one calendar, for $1 for the first 7 days.
Is Metricool free?
Metricool has a free plan for 1 brand with up to 20 scheduled posts a month. It doesn't include X or LinkedIn.
Does Metricool include X (Twitter)?
Not in the base price. As of November 12, 2026, X is an add-on at $10 a month per connected account on paid plans, and it isn't on the free plan. Postel includes X on every plan, with threads and X Communities.
How much does Metricool cost?
Starter is from $25 a month, or $20 billed yearly, for up to 5 brands. Advanced is from $67 a month, or $53 billed yearly. Prices are before VAT, and X costs extra.
Does Postel have analytics?
Yes. Postel has post analytics for X, Bluesky and Mastodon; LinkedIn coming soon (submitted for review).
Joschua Sünneke